BANGKOK, Thailand (March 26, 2019) – Nissan is showcasing its full vehicle line up at the 40th Bangkok International Motor Show 2019, from 27 March to 7 April 2019 at Challenger Hall 1-3, Impact, Muang Thong Thani, including its eco-friendly vehicles designed to help transform the way we drive and live.

As the Thai government ramps up its focus on smart mobility initiatives and smart infrastructure and intelligent transport management solutions, Nissan is playing an active and supportive role. The company is doing so through vehicles like the Nissan LEAF, its all-new full battery electric vehicle that will be available to valued Thai customers from late April 2019, as well as with the only hybrid SUV, the Nissan X-Trail HEV.

As a global EV leader, Nissan is not just coming with a car, but with a broader approach of facilitating the adoption of electric mobility, as we have done in many other countries across the world.

Nissan is also helping support cities like Bangkok - which is focusing on building an infrastructure to create a quality environment that could ease its transport issues -  become Smart Cities. To this end, the company commissioned research firm Frost & Sullivan to develop a whitepaper that examines the evolving role of mobility in future cities across Asia and Oceania.

Bangkok was one of the cities surveyed and, as the study notes, the Thai government is taking many steps to address the issues and opportunities it faces going forward. These include:

  • Working to transform Bangkok into a technology hub, in line with the development policy in the Thailand 4.0 initiative.
  • Moving towards “green” transport development to address rising emissions and traffic congestion. There is an Environmental Sustainable Transport Master Plan, which is a series of strategies to facilitate economic prosperity, towards an environmental friendly society that provides a better quality of life. Key initiatives in Bangkok include developing seamlessly connected transportation infrastructure and promoting the adoption of environmentally friendly innovations.
  • Embarking on plans to strengthen EV use. The bulk of these vehicles are likely to be sold in Bangkok, with the city gearing up for the age of EVs. By 2036, the Thai government aims to have 690 charging stations from the Ministry of Energy and 1.2 million electric vehicles nationwide.
  • Embracing public transportation with enhanced metro infrastructure. Integrated contactless transport cards have already found widespread use. Services such as ride sharing and ride hailing also mean Bangkok has the capability and infrastructure to support next-generation mobility solutions.
  • Inviting foreign investors to enter private public partnerships to bring the ‘smart city’ plan forward, including Smart Transportation, Smart Mobility and Smart Living strategies.
  • Nissan also recently threw its support behind the Thai government’s request to expedite the timeline to upgrade vehicle emission standards to Euro 5. Nissan remains committed to ensuring that Nissan vehicles sold in Thailand will comply with Euro 5 emission levels by 2022.

“Nissan is proud to support the Thai government in taking action to help improve local air quality and reduce PM 2.5 pollution in a sustainable way, including through modern technologies and electric vehicles like the Nissan LEAF and hybrid vehicles like the Nissan X-Trail HEV,” said Antoine Barthes, president of Nissan in Thailand. “And, as we do that, we continue to provide a range of choices for our valued Thai customers. We are proud of our most impressive and comprehensive vehicle line up on display here at the 40th Bangkok International Motor Show.”

The full range of exciting Nissan vehicles on display range from the smart, sporty new Nissan X-Trail SUV as well as the Navara New Black Edition 2019 and other tough and hard-working pickup trucks, to the all-new Nissan LEAF, the world’s best-selling electric vehicle and the icon of Nissan Intelligent Mobility.

All vehicles are available for test-drives at the Motor Show, which can be booked at the Nissan booth.

Nissan is also inviting all Bangkok Motor Show 2019 attendees to visit the Nissan's booth and see first-hand how it delivers "Innovation that Excites" with every vehicle, as well as to take advantage of the many special offers and vehicle promotions available at the Nissan booth, Impact Challenger Hall, Muang Thong Thani.


About Nissan Motor (Thailand) Co., Ltd.

Nissan was established in Japan since 1933 with the commitment to create Innovation that Excites for customer satisfaction. Nissan wants to improve quality of life for people in society by pursuing a goal of zero emission vehicles and zero fatalities on the road with “Nissan Intelligent Mobility”. The company plans to introduce autonomous drive vehicles across regions for safety and more enjoyable driving experience. Nissan started business in Thailand since 1952. Currently, the Nissan Group of Companies in Thailand has subsidiaries five companies, including two of the production bases, over than 180 showrooms and service centers nationwide network. Vehicle range cover all segments includes 10 models spanning the entry level Eco-Car, SUV, Premium Sedans and Pickup Trucks.


About Nissan Motor Co., Ltd.

Nissan is a global full-line vehicle manufacturer that sells more than 60 models under the Nissan, INFINITI and Datsun brands. In fiscal year 2017, the company sold 5.77 million vehicles globally, generating revenue of 11.9 trillion yen. On April 1, 2017, the company embarked on Nissan 2022, a six-year plan targeting a 30% increase in annualized revenues to 16.5 trillion yen by the end of fiscal 2022, along with cumulative free cash flow of 2.5 trillion yen. As part of Nissan M.O.V.E. to 2022, the company plans to extend its leadership in electric vehicles, symbolized by the world's best-selling all-electric vehicle in history, the Nissan LEAF. Nissan’s global headquarters in Yokohama, Japan, manages operations in six regions: Asia & Oceania; Africa, the Middle East & India; China; Europe; Latin America; and North America. Nissan has partnered with French manufacturer Renault since 1999 and acquired a 34% stake in Mitsubishi Motors in 2016. The Renault-Nissan-Mitsubishi alliance sold 10.76 million vehicles combined in calendar year 2018.

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