First Nissan Retail Concept showroom Northeast Thailand open for customers

UDON THANI, Thailand (30 January 2019) – Nissan Nat Autocar Ban Chan recently opened a new showroom and service center located in Ban Chan, Udon Thani. It is the first showroom under the Nissan Retail Concept (NRC) in the Northeastern region of Thailand. It is also first Nissan Electric Vehicle (EV) dealerships in northeastern Thailand appointed to market the Nissan LEAF – the world’s best-selling mass-market full Battery Electric Vehicle (BEV) coming to Thailand later this year.

Nissan is implementing Nissan Retail Concept across its dealer network in Thailand. It aims to improve all aspects of the customer experience, including facility design, service processes and the digital environment. More than 400 dealerships in 30 countries have already made the change. Nissan aims to implement NRC at more than 9,000 dealerships in more than 170 countries by the end of fiscal year 2022.

“The Nissan Retail Concept is our response to an ever-changing business environment, and represents Nissan’s commitment to providing customers with globally consistent high quality dealership experience – from sales to service – so to exceed their expectations,” said Antoine Barthes, president of Nissan Motor Thailand, at the recent opening event.

As a Nissan EV Dealer, the facility will service Nissan LEAFs and provide EV chargers for customer use. This means that Nissan LEAF customers here will now have access to professionally trained services and charging facilities tailored specifically for them ahead of the arrival of the vehicle in late April.

“Nissan Nat Autocar Ban Chan showroom has two charging stations that any Nissan LEAF owner can use for free, enjoying coffee and snack in the lounge while their car battery recharge. We are ready to welcome EV customers with salespeople trained to be Nissan LEAF specialists,” Wichai Fueangtaweechoke, president of Nat Autocar added.  

Udon Thani Governor Wattana Puthichart and Nat Autocar President Wichai Fueangtaweechoke joined Barthes at the official VIP opening ceremony. The new facility is Nat Autocar’s second showroom and service center.

Nat Autocar is considered as a leading automotive dealership in the upper northeastern region. Its first showroom is located at Samprao intersection in Udon Thani, and is capable of serving over 1,200 vehicles monthly. It also has a premium paint and body shop that can take up 400 vehicles per month. Currently it has a showroom display area for eight vehicles and servicing 600 vehicles per month.

Nissan currently operates 182 outlets across Thailand. Customers interested in a Nissan vehicle or learning about Nissan’s special campaigns can visit a Nissan dealer outlet or contact the Call Centre at 02-401-9600.

About Nissan Motor (Thailand) Co., Ltd.

Nissan was established in Japan since 1933 with the commitment to create Innovation that Excites for customer satisfaction. Nissan wants to improve quality of life for people in society by pursuing a goal of zero emission vehicles and zero fatalities on the road with “Nissan Intelligent Mobility”. The company plans to introduce autonomous drive vehicles across regions for safety and more enjoyable driving experience. Nissan started business in Thailand since 1952. Currently, the Nissan Group of Companies in Thailand has subsidiaries five companies, including two of the production bases, over than 180  showrooms and service centers nationwide network. Vehicle range cover all segments includes 10 models spanning the entry level Eco-Car, SUV, Premium Sedans and Pickup Trucks.

About Nissan Motor Co., Ltd.

Nissan is a global full-line vehicle manufacturer that sells more than 60 models under the Nissan, INFINITI and Datsun brands. In fiscal year 2017, the company sold 5.77 million vehicles globally, generating revenue of 11.9 trillion yen. On April 1, 2017, the company embarked on Nissan M.O.V.E. to 2022, a six-year plan targeting a 30% increase in annualized revenues to 16.5 trillion yen by the end of fiscal 2022, along with cumulative free cash flow of 2.5 trillion yen. As part of Nissan M.O.V.E. to 2022, the company plans to extend its leadership in electric vehicles, symbolized by the world's best-selling all-electric vehicle in history, the Nissan LEAF. Nissan’s global headquarters in Yokohama, Japan, manages operations in six regions: Asia & Oceania; Africa, the Middle East & India; China; Europe; Latin America; and North America. Nissan has partnered with French manufacturer Renault since 1999 and acquired a 34% stake in Mitsubishi Motors in 2016. Renault-Nissan-Mitsubishi is today the world’s largest automotive partnership, with combined sales of more than 10.6 million vehicles in calendar year 2017.

For more information about our products, services and commitment to sustainable mobility, visit nissan-global.com. You can also follow us on Facebook, Instagram, Twitter and LinkedIn and see all our latest videos on YouTube.