BANGKOK, Thailand (December 25, 2019) – Nissan in Thailand celebrates Thailand being the first country to begin production of the 1.0L turbo engine all-new Nissan Almera. And in parallel, the very first customer delivery in Thailand of the vehicle to occur on Christmas day.

“The all-new Nissan Almera being produced in Thailand for our valued Thai customers, reinforces this country’s importance as a regional manufacturing hub for Nissan in Asia, and globally. Nissan has significantly expanded its production footprint in Thailand, and we will continue to invest in Thailand’s automotive ecosystem to create jobs and help drive economic growth,” said Yutaka Sanada, senior vice president for Nissan in Asia and Oceania.

Adhering to Nissan’s global quality standards to ensure durability and reliability, the all-new Nissan Almera is made in Thailand’s Samut Prakan manufacturing operations. To support the new production, Nissan has additionally invested heavily in advanced automation technology for quality control processes and next generation paint materials to reduce plastic waste.

“Nissan in Thailand’s more than 5,000 employees are now proudly producing the all-new Nissan Almera. Our workforce, who are well trained to meet world-class manufacturing standards using the latest technologies, along with the support of our Thai dealers and suppliers, will ensure the Nissan Almera’s success in the competitive city car segment,” said Ramesh Narasimhan, president of Nissan in Thailand.

Nissan has been producing high quality vehicles in Thailand since 1999, and has exported more than 1.1 million vehicles to 116 countries across the world. The production of this popular city car uses the same manufacturing techniques and quality assurance processes as vehicles exported to Japan.

The all-new Almera’s production stands out due to its Nissan Intelligent Mobility technologies integrated into the vehicle to provide front, side and rear safety monitoring and intervention. This technology is a key component of Nissan’s global vision of how vehicles are driven, powered and integrated into society.

It also offers one of the roomiest interiors on the Thai market, and the new, lighter 1.0-liter turbo engine offers enhanced power and better fuel economy. Combined with a sleek exterior and comfortable, spacious interior – the all-new Almera is tailor-made to appeal to Thai customers, particularly young families and millennials, as the primary consumers of city cars. 

The all-new Nissan Almera is now available to test drive and customers can contact their nearest Nissan dealer to schedule their session. Customers can check for promotional details at their local Nissan dealers nationwide or on the Nissan Motor Thailand website

Interested customers can reserve their all-new Nissan Almera starting from 499,000 THB, and will receive a vehicle warranty for three years or 100,000 kilometers.

About Nissan Motor (Thailand) Co., Ltd.

Nissan was established in Japan since 1933 with the commitment to create Innovation that Excites for customer satisfaction. Nissan wants to improve quality of life for people in society by pursuing a goal of zero emission vehicles and zero fatalities on the road with “Nissan Intelligent Mobility”. The company plans to introduce autonomous drive vehicles across regions for safety and more enjoyable driving experience. Nissan started business in Thailand since 1952. Currently, the Nissan Group of Companies in Thailand has subsidiaries five companies, including two of the production bases, over than 170 showrooms and service centers nationwide network. Vehicle range cover all segments includes 10 models spanning the entry level Eco-Car, SUV, Premium Sedans and Pickup Trucks.

 

About Nissan Motor Co., Ltd.

Nissan is a global full-line vehicle manufacturer that sells more than 60 models under the Nissan, INFINITI and Datsun brands. In fiscal year 2018, the company sold 5.52 million vehicles globally, generating revenue of 11.6 trillion yen. Nissan’s global headquarters in Yokohama, Japan, manages operations in six regions: Asia & Oceania; Africa, the Middle East & India; China; Europe; Latin America; and North America. Nissan has partnered with French manufacturer Renault since 1999 and acquired a 34% stake in Mitsubishi Motors in 2016. The Renault-Nissan-Mitsubishi alliance sold 10.76 million vehicles combined in calendar year 2018.

For more information about our products, services and commitment to sustainable mobility, visit
nissan-global.com. You can also follow us on Facebook, Instagram, Twitter and LinkedIn and see all our latest videos on YouTube.

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