Nissan Reinforces its Commitment to supporting the Thailand 4.0 government initiative at the Thailand Industry Expo 2018

BANGKOK, Thailand (August 3, 2018) - Nissan Motor Thailand’s participation at this week’s Thailand Industry Expo 2018 reflects the company’s commitment to introducing high-quality products like the Nissan Leaf electric vehicle and innovative new technologies under Nissan Intelligent Mobility to Thailand.

“Nissan will highlight our Note, Almera, and Navara models at the Thailand Industry Expo 2018, which runs from August 2 to 5 at the Impact-Challenger Muang Thong Thani, while also offering special promotions during the event, said Sureetip La-Ongthong, Vice President Marketing, Nissan Motor Thailand Co.

“Nissan has been growing alongside the Thai automotive industry for over 65 years. We provide our valued Thai customers with a variety of products tailored to fit the lifestyle of and automotive needs of all Thai people,” La-Ongthong said, adding that Nissan’s participation at the Industry Expo is just another way in which it continues to support the Thai government’s 4.0 initiative to create ‘Change to Shift,’ which is the event’s theme.

Thailand 4.0 is designed to spur ongoing innovation and technological development by ensuring Thai workers are increasingly exposed to an ever growing knowledge base. As part of its commitment here, Nissan has established the Research and Development (R&D) Center and The Test Center under Nissan Motor Asia Pacific (NMAP).

These are examples of how Nissan continues to follow the government’s initiative by driving ongoing responsible product evaluation during the manufacturing process and ensuring that its products meet market requirements.

Nissan is also a pioneer in electric vehicles technology, which can significantly improve the driving experience and quality of life for Thai consumers. The company has previously announced that the Nissan Leaf – the best-selling Electric Vehicle in the world – is coming to Thailand during its 2018 fiscal year.

Nissan also has a significant production footprint in Thailand: it is one of the leading manufacturers of commercial trucks in the country and a leading producer of eco-cars, with more than 500,000 such vehicles already manufactured locally. The export of commercial trucks generate substantial revenue for the country.

Nissan is also participating in the “Big Brother” program by the Department of Industrial Promotion (DIP) to help small and medium-sized enterprises (SMEs) move forward into the Thailand 4.0 era by sharing automotive and technological knowledge with this group to help add value and support the growth of local SMEs to help enhance their capabilities and business success.

About Nissan Motor (Thailand) Co., Ltd.

Nissan was established in Japan since 1933 with the commitment to create Innovation that Excites for customer satisfaction. Nissan wants to improve quality of life for people in society by pursuing a goal of zero emission vehicles and zero fatalities on the road with “Nissan Intelligent Mobility”. The company plans to introduce autonomous drive vehicles across regions for safety and more enjoyable driving experience. Nissan started business in Thailand since 1952. Currently, the Nissan Group of Companies in Thailand has subsidiaries five companies, including two of the production bases, over than 190  showrooms and service centers nationwide network. Vehicle range cover all segments includes 10 models spanning the entry level Eco-Car, SUV, Premium Sedans and Pickup Trucks.

About Nissan Motor Co., Ltd.

Nissan is a global full-line vehicle manufacturer that sells more than 60 models under the Nissan, INFINITI and Datsun brands. In fiscal year 2017, the company sold 5.77 million vehicles globally, generating revenue of 11.9 trillion yen. On April 1, 2017, the company embarked on Nissan M.O.V.E. to 2022, a six-year plan targeting a 30% increase in annualized revenues to 16.5 trillion yen by the end of fiscal 2022, along with cumulative free cash flow of 2.5 trillion yen. As part of Nissan M.O.V.E. to 2022, the company plans to extend its leadership in electric vehicles, symbolized by the world's best-selling all-electric vehicle in history, the Nissan LEAF. Nissan’s global headquarters in Yokohama, Japan, manages operations in six regions: Asia & Oceania; Africa, the Middle East & India; China; Europe; Latin America; and North America. Nissan has partnered with French manufacturer Renault since 1999 and acquired a 34% stake in Mitsubishi Motors in 2016. Renault-Nissan-Mitsubishi is today the world’s largest automotive partnership, with combined sales of more than 10.6 million vehicles in calendar year 2017.

For more information about our products, services and commitment to sustainable mobility, visit nissan-global.com. You can also follow us on Facebook, Instagram, Twitter and LinkedIn and see all our latest videos on YouTube.