Grand Slam champion Naomi Osaka joins Nissan as brand ambassador

Nissan to support Osaka in bringing new level of excitement to women’s tennis

The announcement was made at Nissan’s Global Headquarters in Yokohama, marking one of Osaka’s first appearances in Japan since winning the title on Sept. 8.

Armed with her powerful groundstrokes and strong serve, Osaka became the first Japanese player to win a women’s singles Grand Slam. Born in Japan to a Japanese mother and a Haitian-American father, she moved to the U.S. when she was 3 years old and competes for Japan.

 “This week has been a dream come to life, and I’m so honored to represent Japan and Nissan on the world stage,” Osaka said. “I was drawn to partner with Nissan because of its strong Japanese DNA and global competitive spirit. The brand is always challenging expectations, and I look forward to bringing its vision for driving excitement to new audiences around the world.”

As part of the partnership, Osaka will appear in global promotions and advertising for Nissan, and Nissan will support her activities as a tennis player, including providing Nissan vehicles at her tour destinations.

“With a combination of grit and grace, Naomi Osaka is not afraid to take on the best tennis players of our time, and win,” said Asako Hoshino, senior vice president at Nissan Motor Co., Ltd. “This is the same spirit of performance that Nissan has embodied throughout our history – exemplified most recently by the Nissan LEAF, which defied the odds to become the best-selling electric vehicle in the world. And just like Naomi, Nissan is just getting started.”

About Nissan Motor (Thailand) Co., Ltd.

Nissan was established in Japan since 1933 with the commitment to create Innovation that Excites for customer satisfaction. Nissan wants to improve quality of life for people in society by pursuing a goal of zero emission vehicles and zero fatalities on the road with “Nissan Intelligent Mobility”. The company plans to introduce autonomous drive vehicles across regions for safety and more enjoyable driving experience. Nissan started business in Thailand since 1952. Currently, the Nissan Group of Companies in Thailand has subsidiaries five companies, including two of the production bases, over than 190  showrooms and service centers nationwide network. Vehicle range cover all segments includes 10 models spanning the entry level Eco-Car, SUV, Premium Sedans and Pickup Trucks.

About Nissan Motor Co., Ltd.

Nissan is a global full-line vehicle manufacturer that sells more than 60 models under the Nissan, INFINITI and Datsun brands. In fiscal year 2017, the company sold 5.77 million vehicles globally, generating revenue of 11.9 trillion yen. On April 1, 2017, the company embarked on Nissan M.O.V.E. to 2022, a six-year plan targeting a 30% increase in annualized revenues to 16.5 trillion yen by the end of fiscal 2022, along with cumulative free cash flow of 2.5 trillion yen. As part of Nissan M.O.V.E. to 2022, the company plans to extend its leadership in electric vehicles, symbolized by the world's best-selling all-electric vehicle in history, the Nissan LEAF. Nissan’s global headquarters in Yokohama, Japan, manages operations in six regions: Asia & Oceania; Africa, the Middle East & India; China; Europe; Latin America; and North America. Nissan has partnered with French manufacturer Renault since 1999 and acquired a 34% stake in Mitsubishi Motors in 2016. Renault-Nissan-Mitsubishi is today the world’s largest automotive partnership, with combined sales of more than 10.6 million vehicles in calendar year 2017.

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